Mina Zandbar

As a seasoned leader and GM in the dynamic realms of beauty and wellness, I've navigated the complexities of Omni Channel strategies, brand elevation, eCommerce optimization, Performance Marketing, Amazon/Marketplace, and digital marketing innovations for over 22 years. My journey spans both corporate giants and agile mid-size companies, honing my expertise in P&L management, sales amplification, and team empowerment.

Currently serving as the Chief Growth Officer for a celebrity brand, I oversee creative, design, marketing, eCommerce, and retail, ensuring a seamless and impactful brand presence across all consumer touchpoints. My forte lies in orchestrating seamless integrations of product pipelines, high-stakes negotiations, crafting compelling digital brand narratives, maximizing eCommerce fundamentals, and architecting fully immersive 360 marketing campaigns that drive exponential growth.

With a proven track record of forging robust business relationships, scaling high-performing teams, and fostering a culture of excellence, I excel in accelerating market share, driving conversion optimization, and elevating brands to new heights.

I am also a founding member of Chief, a network designed for women in senior leadership roles to strengthen their influence and pave the way for others.

 Leadership is the capacity to translate a vision into reality. 

                                                                                      -Warren Bennis

  Collaboration, diversity, and sustainability are not just values; they are the cornerstones of our collective progress. Embracing collaboration fosters innovation, diversity enriches perspectives, and sustainability ensures a better future for generations to come.

I am passionate about collaborating with brands that resonate with my core values and mission. By aligning with like-minded partners, we can create meaningful impact and drive positive change together.